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TOP Consulting team provides you actionable research that helps you make decision, and grow your business.
Deep industry specializations mean that we understand your market, your challenges, your competitors and your customers. Our teams are highly experienced in finding the most suitable people to interview and in drawing out appropriate information from them through interviews. TOP’s B2B market research surveys can give you a multi-dimensional view of vital factors that can affect your company’s position in the marketplace.
The market research surveys can provide you with in-depth information on:
Market dynamics (drivers, restraints and challenges, policy, trend)
Market Size and Growth
Market Entry & Opportunity Analysis
Market Competitive Structure
Competitors Intelligence
Value Chain & Channel Analysis
Vertical/Industry Analysis
Customer Decision Making Process
Go-to-Market Strategy
To conduct a market research, TOP Consulting will work with your staff to determine the best approach and provide valuable and complete data analysis, usually, we may use various methodologies:
Desk Research (10% of information derived):
Information collection through TOP’s database, the Internet, magazines, papers and other publications.
Primary Research (90% of information collected):
interviews with competitors through various approaches;
interviews with channel participants: distributors, system integrators, EPCs, design institutes, panel builders and other agencies;
interviews with market experts: consultants, professors, experts;
interviews with targeted sample of consumers.
Data Analysis: TOP will utilize modelling, factor analysis, regression analysis, PESTEL analysis, SWOP analysis, kano method and other analyzing tools to deliver result.
If you’d like to speak with one of our senior research consultants, please send us an email at: admin@topapac.com |
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